Julián is dedicative and conscientious person. He takes care of his duties meticulously. Some of the development projects in our company group where he has been an essential stake holder as Digital Marketing Manager: A major facelift of our website 2017. The facelift was very successful, we had significant increase in all the essential metrics conversion rate, number of transactions and revenue within a year. The positive trend has continued after that too. One of the key things was improving the SEO of Lapland Hotels at the renewal. Further on he has achieved plenty of smaller developments, optimizations and bug fixes in quite a complex digital ecosystem of our company group: 11 web sites, 4 CMS and 4 e-commerce with 4 technology supplier. Julián has been the responsible person in formulating our needs in digital marketing and e-commerce to technology suppliers. The last update on our site was renewing the booking mask November 2020 both in desktop and mobile. He led the design and implementation of that. Further on we launched a new package web shop and a new site laplandhotelsandsafaris.com for this. Julián was in an essential role in this amendment too.

I have had the pleasure to work with Julian at Lapland Safaris for almost a decade. During these years Julian has shown his commitment to customer driven UX development, and his competence in digital marketing. Together, we have developed three new online shops. Two for Lapland Safaris and one for package sales for Lapland Hotels and Safaris. In these projects Julian has been the lead for UX design and responsible for the project management. Between these projects he has been responsible for the Lapland Safaris SEO, SEM, SOME. And the results are impressive. Online sales have increased sixfold and the site traffic fivefold. I can warmly recommend Julian as a team member and as a specialist for any digital marketing and UX design challenges.

I had great privilege to work with Julian many years in Lapland Safaris and Arctic Incentives brands. We worked closely especially developing marketing and sales strategy in digital ecosystem, creating communication sales channels, content. Julian showed great multitalent knowledge and creativeness in our tasks. Very soon Julian carried out the responsibility in company independently from dgital development, marketing and sales field. His work and attitude were in key role of surpassing sales targets yearly in digital channels. Based on my experience from Julian as human, multitalented expert with great attitude towards work and people, I recommend him to what's the biggest challenge and position in the digital operating environment.